---
title: "Bending Spoons paid $1.28 billion for Airtable at 2.7 times sales; Glide prices the exit at $25 a month"
description: "Bending Spoons closed a $1.28B purchase of Airtable at about 2.7 times trailing sales, and its stated playbook is \"enhancing monetization\" across more than 500,000 organizations. Glide is standing at the exit with a one-prompt port priced at $25 to $125 a month for a whole team, against Airtable's $20 to $45 seats."
publisher: "The Inference"
section: "Deals"
published: 2026-10-11T23:40:51.876Z
modified: 2026-10-11T23:40:51.876Z
canonical: https://theinference.org/article/bending-spoons-paid-1-28-billion-for-airtable-at-2-7-times-sales-glide-prices-the-exit-at-25-a-month
language: en
keywords: "M&A, SaaS, Pricing, Bending Spoons, Airtable, Glide"
---

# Bending Spoons paid $1.28 billion for Airtable at 2.7 times sales; Glide prices the exit at $25 a month

> Bending Spoons closed a $1.28B purchase of Airtable at about 2.7 times trailing sales, and its stated playbook is "enhancing monetization" across more than 500,000 organizations. Glide is standing at the exit with a one-prompt port priced at $25 to $125 a month for a whole team, against Airtable's $20 to $45 seats.

## The exit pitch, timed to the closing

[Glide](https://theinference.org/markets/companies/glide)'s blog now runs the headline [Airtable](https://theinference.org/markets/companies/airtable)'s new owner paid for: "[Why GlideOS is the best Airtable alternative for businesses in 2026 (and you can port it in one prompt)](https://www.glideapps.com/blog)" [1]. The post beneath the headline names the [Bending Spoons](https://theinference.org/markets/companies/bending-spoons) takeover as the reason and calls moving Airtable databases into GlideOS apps "your best move" [1]. Glide, led by CEO David Siegel, put GlideOS into open beta on July 14, 2026, and has shipped releases weekly since [1] [6].

## Bending Spoons paid about 2.7 times sales

Bending Spoons (NASDAQ: BSP) [completed the $1.28B all-cash purchase](https://www.businesswire.com/news/home/20260904994587/en/) of Airtable on September 4, 2026, its first acquisition since its July 1 Nasdaq listing [2]. Annual recurring revenue was about $480M in June 2026, growing more than 20% year on year, which puts the price near 2.7 times trailing sales [3]. Airtable had raised more than $1.4B, was valued above $11B at its 2021 peak, and reportedly traded near $4B on secondaries early this year [3].

*Chart: **Airtable fell from an $11B peak mark to a $1.28B cash exit** Bar chart of Airtable's value: a 2021 peak valuation above $11B, an early-2026 secondary mark near $4B, Bending Spoons' stated deal value of about $2.25B including net cash, and the $1.28B all-cash price.*

*Private valuation marks and deal consideration, in billions of US dollars. Peak and secondary figures as reported on August 4, 2026; the third bar is Bending Spoons' stated deal value including Airtable's net cash; the fourth is the all-cash price paid at closing. [3]*

## The playbook has a price record

Bending Spoons says its transformations are "typically deep," entailing "reorganizing teams" and "enhancing marketing and monetization" [2]. The mechanism has a record: under its ownership, [Evernote](https://theinference.org/markets/companies/evernote) [cut the free plan to 50 notes in December 2023](https://theinference.org/article/bending-spoons-hunts-fallen-unicorns-most-of-its-growth-is-bought), effective the same day, after laying off most of Evernote's US and Chile staff [4] [5]. Subscriptions supplied 84% of BSP revenue in the first quarter of 2026 [4]. The Airtable math needs the 500,000-plus organizations on the platform to stay while the bill rises [2].

## The exit is priced per team, not per seat

[On September 1 Glide rebuilt GlideOS pricing](https://www.glideapps.com/changelog): Basic at $25, a new Plus tier at $50, and Pro starting at $125 a month with unlimited apps and "build with your own agent" MCP support [6] [7]. Airtable bills every editor: $20 a seat for Team, $45 for Business [8]. A five-editor team on Business pays $225 a month, more than GlideOS Pro costs for the whole workspace [8]. [A September assessment argues the same platform is quietly absorbing Adalo's small-business base](https://recodenews.com/glides-nocode-app-builder-is-quietly/), shipping web apps by default while mobile rivals wait on app-store review [9]. Glide says it already serves over 100,000 companies [7].

*Chart: **GlideOS Pro starts at $125 a month for a team; one Airtable Business seat is $45** Bar chart of headline monthly prices: Airtable Team at $20 per seat, GlideOS Basic at $25, Airtable Business at $45 per seat, GlideOS Plus at $50, GlideOS Pro at $125, all per month.*

*Headline list prices, US dollars, as published on October 11, 2026. Airtable charges per seat per month billed annually ($24 and $54 billed monthly); GlideOS charges per workspace per month, with member limits by tier. [7][8]*

## The first retention read is the next quarterly report

BSP's August 13 outlook excluded Airtable entirely; the business enters guidance when the company next reports results [2]. That report is the third-quarter one: BSP announced second-quarter results on August 13, and its investor newsroom listed no third-quarter date as of October 11 [10]. The last guidance day cost the stock 19%, with [full-year revenue guided to $2.78B to $2.82B against a $2.90B consensus](https://www.morningstar.com/news/dow-jones/202608139644/bending-spoons-shares-fall-after-fy26-revenue-outlook-misses-estimates), even as second-quarter revenue more than doubled to $704.2M [11]. [Miro](https://theinference.org/markets/companies/miro), [agreed at a $1.355B enterprise value](https://theinference.org/article/bending-spoons-agreed-to-pay-1-355-billion-for-miro-ai-agents-made-6-3-million-unbilled-calls-in-september), is next in the pipeline [10]. No churn number exists yet, for either side. The bet needs customers who stay while they pay more. Glide's campaign is the customer who leaves.

## Takeaway

Bending Spoons' $1.28B buyout of Airtable, about 2.7 times sales, only pays if its monetization playbook keeps 500,000-plus organizations paying more; Glide is bidding for the leavers with team-priced plans from $25 a month.

## Sources

1. [Glide, "The Column" blog index (including "Why GlideOS is the best Airtable alternative for businesses in 2026" and "Try GlideOS in Open Beta"), fetched 11 October 2026](https://www.glideapps.com/blog)
2. [Business Wire, "Bending Spoons completes the acquisition of Airtable", 4 September 2026](https://www.businesswire.com/news/home/20260904994587/en/)
3. [TechCrunch, "Bending Spoons to buy Airtable for $1.28B", 4 August 2026](https://techcrunch.com/2026/08/04/bending-spoons-to-buy-airtable-for-1-28b/)
4. [Euronews, "From Vimeo to WeTransfer: How Italy's Bending Spoons built a tech empire", 23 September 2026](https://www.msn.com/en-us/money/general/from-vimeo-to-wetransfer-how-italy-s-bending-spoons-built-a-tech-empire/ar-AA2cPimx)
5. [Wikipedia, "Evernote" (free plan cut to 50 notes, December 2023; one-device limit, August 2024; Bending Spoons acquisition), page edited 2 July 2026, fetched 11 October 2026](https://en.wikipedia.org/wiki/Evernote)
6. [Glide, "GlideOS Changelog" (1 September 2026 pricing revision; weekly releases), fetched 11 October 2026](https://www.glideapps.com/changelog)
7. [Glide, "Pricing: Free, Pro, and Enterprise plans", fetched 11 October 2026](https://www.glideapps.com/pricing)
8. [Airtable, "Airtable Pricing: Compare Plans, Features & Costs", fetched 11 October 2026](https://airtable.com/pricing)
9. [Recode, "Glide's No-Code App Builder Is Quietly Cornering Adalo's SMB Base", 26 September 2026](https://recodenews.com/glides-nocode-app-builder-is-quietly/)
10. [Bending Spoons, Investors newsroom (Q2 2026 results announced 13 August 2026; Miro acquisition agreement, 10 September 2026), fetched 11 October 2026](https://investors.bendingspoons.com/)
11. [Dow Jones Newswires via Morningstar, "Bending Spoons Shares Fall After FY26 Revenue Outlook Misses Estimates", 13 August 2026](https://www.morningstar.com/news/dow-jones/202608139644/bending-spoons-shares-fall-after-fy26-revenue-outlook-misses-estimates)


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Bending Spoons paid $1.28 billion for Airtable at 2.7 times sales; Glide prices the exit at $25 a month — The Inference. Canonical: https://theinference.org/article/bending-spoons-paid-1-28-billion-for-airtable-at-2-7-times-sales-glide-prices-the-exit-at-25-a-month