--- title: "Sensor Tower counts $1.09 billion of GTA VI preorders, 75% on Sony's PlayStation before Nov. 19" description: "Sony's store carries three of every four GTA VI preorders and Sony has already raised its games forecast on third-party software. The size of its cut on each $79.99 or $99.99 copy is the number no filing discloses." publisher: "The Inference" section: "Applications" published: 2026-11-15T17:23:33.574Z modified: 2026-11-15T17:23:33.574Z canonical: https://theinference.org/article/sensor-tower-counts-1-09-billion-of-gta-vi-preorders-75-on-sony-s-playstation-before-nov-19 language: en keywords: "Sony, Take Two, Grand Theft Auto, PlayStation, Video Games" --- # Sensor Tower counts $1.09 billion of GTA VI preorders, 75% on Sony's PlayStation before Nov. 19 > Sony's store carries three of every four GTA VI preorders and Sony has already raised its games forecast on third-party software. The size of its cut on each $79.99 or $99.99 copy is the number no filing discloses. Grand Theft Auto VI has drawn an estimated 11.27 million digital console preorders worth $1.09 billion as of November 12, up from 7.71 million on November 3, which is 3.56 million copies in nine days [1]. Sensor Tower, the research firm behind the count, puts 75 percent of those purchases on PlayStation 5 and 25 percent on Xbox Series X|S [3]. The count and the value imply an average near $97 a copy, pointing at heavy demand for the $99.99 Ultimate Edition over the $79.99 standard [3]. *Chart: **GTA VI preorders accelerated hard into launch week** Line chart of GTA VI digital console preorders from August 2026 to November 12, 2026, rising from 4.38 million to 11.27 million units, with the steepest jump between November 3 and November 12.* *Estimated digital console preorders, in millions of copies, as counted by Sensor Tower before launch. Preloads opened on November 10, nine days before release. Sources: Benzinga via Yahoo Finance, IGN, GameSpot. [1][4][8]* ## No disc, so every copy is a store transaction GTA VI ships with no physical disc: buyers get a download or a box containing a redemption code [3]. [Sony](https://theinference.org/markets/companies/sony) [confirmed the game as the most-preordered in PlayStation Store history](https://www.ign.com/articles/sony-confirms-gta-6-is-now-the-most-preordered-game-in-playstation-store-history-issues-official-preload-warning) and switched on preloads on November 10, nine days before launch, urging players to download ahead of a rolling midnight release; [Microsoft](https://theinference.org/markets/companies/microsoft) matched the record claim for its own storefront [4]. Consoles carried 41 percent of [Take-Two](https://theinference.org/markets/companies/take-two-interactive)'s GAAP revenue in the September quarter, and Sony is one of four customers above 10 percent of the publisher's net revenue [2]. ## Sony's take is the number no filing prints Sony collects on the surge without carrying the development bill. On November 5 it [raised its games-segment forecast](https://www.gamesindustry.biz/playstation-raises-full-year-forecast-after-revenue-growth-in-network-services-and-first-party-software), revenue up ¥290 billion to ¥4.83 trillion and operating income up ¥40 billion to ¥700 billion, with CFO Lin Tao citing higher third-party software and network services sales [2][5]. Take-Two nudged [full-year revenue guidance](https://finance.yahoo.com/markets/stocks/articles/two-interactive-software-ttwo-said-031434478.html) to $7.98–8.18 billion but held net bookings at $8.0–8.2 billion, with CEO [Strauss Zelnick](https://theinference.org/markets/people/strauss-zelnick) saying, "We tend to avoid claiming success before it occurs" [6][8]. What no filing shows is the toll: Sony discloses no store cut, and Take-Two releases no platform split, so the 75 percent share is an outside estimate, not a reported number [2][3]. *Chart: **Take-Two's December quarter is guided to nearly double last year's** Column chart of Take-Two Interactive quarterly revenue from the March 2025 quarter to the September 2026 quarter, between 1.5 and 1.8 billion dollars a quarter, followed by an estimated bar of 3.35 to 3.5 billion dollars for the December 2026 quarter.* *Take-Two Interactive's quarterly revenue, calendar 2025 through the September 2026 quarter, from its SEC filings. The final bar is the company's own December 2026 quarter guidance of $3.35–3.5 billion, an estimate; the December 2025 quarter it is compared with came in at $1.699 billion. Sources: Take-Two SEC filings; its second-quarter earnings call. [10][6]* ## The market has already picked its winner On November 10, the day after earnings, Take-Two jumped 8 percent while Sony slid 2 [7]. Sony trades near 1.9 times forward sales against a five-year average of 1.5, so a good deal of the launch is already in the price [2]. PlayStation was carrying record traffic before the game arrived, with 127 million monthly users in September, [as we reported on November 10](https://theinference.org/article/sony-s-boycott-quarter-set-records-127-million-players-78-digital) [5]. The dates that settle it: launch on November 19 against GTA V's $815.7 million first day, a record Polymarket bettors give a 97 percent chance of falling [1]; Take-Two's December-quarter guide of $3.35–3.5 billion, nearly double a year earlier [6]; and Sony's own December quarter, reported early next year. Enders Analysis [expects 30 to 35 million units in the first year](https://hoodline.com/2026/11/gta-6-rings-up-1-09-billion-in-presales-before-it-even-launches/) [9]. ## Takeaway Three of every four GTA VI preorders go through Sony's PlayStation Store, and Sony has already raised its games forecast on third-party sales. Its cut on each $79.99 or $99.99 copy is the number no filing discloses. ## Sources 1. [Benzinga via Yahoo Finance, 'GTA 6 Nears Launch With $1 Billion in Estimated Preorders: Bettors See 97% Chance of Record First-Day Sales', 13 November 2026](https://finance.yahoo.com/media-advertising/articles/gta-6-nears-launch-1-160556076.html) 2. [TIKR, 'Forget Take-Two: Sony Is the Overlooked Winner of GTA VI's Huge Preorders', 14 November 2026](https://www.tikr.com/blog/forget-take-two-sony-is-the-overlooked-winner-of-gta-vis-huge-preorders) 3. [USA Today, 'GTA 6 hasn't launched yet. It's already made $1 billion', 12 November 2026](https://www.usatoday.com/story/tech/gaming/2026/11/12/gta-6-presales-1-billion-release-date/92738910007/) 4. [IGN, 'GTA 6 Now the Most Preordered Game in PlayStation Store and Microsoft Store History, Official Preload Warning Issued', 10 November 2026](https://www.ign.com/articles/sony-confirms-gta-6-is-now-the-most-preordered-game-in-playstation-store-history-issues-official-preload-warning) 5. [GamesIndustry.biz, 'PlayStation raises full-year forecast after revenue growth in network services and first-party software', 5 November 2026](https://www.gamesindustry.biz/playstation-raises-full-year-forecast-after-revenue-growth-in-network-services-and-first-party-software) 6. [MarketBeat via Yahoo Finance, 'What Take-Two Interactive Software (TTWO) Said on Its Q2 Earnings Call', 9 November 2026](https://finance.yahoo.com/markets/stocks/articles/two-interactive-software-ttwo-said-031434478.html) 7. [24/7 Wall St, 'Take-Two Jumps 8% as GTA VI Preorders Run Far in Excess of Expectations; Sony and Roblox Slide 2%', 10 November 2026](https://247wallst.com/investing/2026/11/10/take-two-jumps-8-as-gta-vi-preorders-run-far-in-excess-of-expectations-sony-and-roblox-slide-2/) 8. [GameSpot, 'GTA 6 Preorder Numbers Are So Good, Even Take-Two Is Struggling To Believe Them', 10 November 2026](https://www.gamespot.com/articles/gta-6-preorder-numbers-are-so-good-even-take-two-is-struggling-to-believe-them/) 9. [Hoodline, 'GTA 6 Rings Up $1.09 Billion in Presales Before It Even Launches', 13 November 2026](https://hoodline.com/2026/11/gta-6-rings-up-1-09-billion-in-presales-before-it-even-launches/) 10. [Take-Two Interactive, quarterly figures from its SEC filings, retrieved 15 November 2026](https://www.sec.gov/cgi-bin/browse-edgar?action=getcompany&CIK=0000946581) --- Sensor Tower counts $1.09 billion of GTA VI preorders, 75% on Sony's PlayStation before Nov. 19 — The Inference. Canonical: https://theinference.org/article/sensor-tower-counts-1-09-billion-of-gta-vi-preorders-75-on-sony-s-playstation-before-nov-19