--- title: "Seres relaunches Huawei's Aito M8 at 379,800 yuan after October deliveries fell 96% to 720 cars" description: "Seres took over Aito's operations on September 15 and launched the updated M8 on Friday into a market that bought 720 of the old ones in October. Seres, which raised $1.8 billion in a Hong Kong listing a year ago, is the closest listed proxy investors hold on Huawei's car alliance." publisher: "The Inference" section: "Robotics & Defense" published: 2026-11-13T15:03:48.236Z modified: 2026-11-13T15:03:48.236Z canonical: https://theinference.org/article/seres-relaunches-huawei-s-aito-m8-at-379-800-yuan-after-october-deliveries-fell-96-to-720-cars language: en keywords: "Seres, Aito, Huawei, EVs, China" --- # Seres relaunches Huawei's Aito M8 at 379,800 yuan after October deliveries fell 96% to 720 cars > Seres took over Aito's operations on September 15 and launched the updated M8 on Friday into a market that bought 720 of the old ones in October. Seres, which raised $1.8 billion in a Hong Kong listing a year ago, is the closest listed proxy investors hold on Huawei's car alliance. ## A relaunch priced above the old car Aito, the large-SUV brand jointly built by [Huawei](https://theinference.org/markets/companies/huawei) and Seres (HKEX: 9927), put the updated M8 on sale on November 13 at 379,800 to 469,800 yuan, about $56,560 for the entry variant, across 10 versions [1]. That floor sits 10,000 yuan below the pre-sale price set on September 30 and 20,000 yuan above the outgoing car, softened by launch benefits worth up to 35,000 yuan [1]. Every variant now carries an 800-volt platform and Huawei's Qiankun ADS 5 driver assistance as standard; Aito claims 1.5 billion yuan of research spending and 126 innovations went into the update [1]. *Chart: **The new M8 opens 20,000 yuan above the old car, 10,000 under pre-sale** Bar chart comparing the Aito M8 entry price: outgoing model 359,800 yuan, September pre-sale 389,800 yuan, launch price 379,800 yuan* *Entry prices in yuan for the outgoing, pre-sale and launch versions of the Aito M8. Source: CnEVPost, November 13, 2026. [1]* ## The ledger the new price has to beat October, the first full month after the September 15 handover to Seres, delivered 720 M8s, down 95.88 percent year on year; January through October managed 37,570 [1]. The same nameplate found more than 150,000 buyers across 2025 [4]. The alliance is sliding with it: HIMA, the Harmony Intelligent Mobility Alliance grouping Huawei's car brands, [delivered 33,537 vehicles in October](https://cnevpost.com/2026/11/01/huawei-hima-oct-2026-deliveries/), down 50.84 percent, a fifth straight monthly fall that pushed its year-to-date total negative for the first time [3]. [Nikkei reports](https://asia.nikkei.com/business/automobiles/huawei-s-chinese-auto-alliance-strains-as-deliveries-slump) members are already pushing for more independence [2]. *Chart: **Aito M8 deliveries collapsed from a 21,564 peak to 720 a month** Line chart of Aito M8 monthly deliveries, April 2025 to October 2026, peaking near 21,500 and falling to 720* *Monthly deliveries in units; M8 launched April 2025 with the battery-electric added in August. Source: CnEVPost compiled data, November 13, 2026. [1]* ## Huawei keeps the technology, Seres owns the risk At the launch, Richard Yu, Huawei's executive director and chairman of its consumer business group, drew the division: Huawei keeps core technology, product definition and design, while Seres runs manufacturing, marketing, sales, service and updates [1]. The money has flowed one way for years. Seres paid Huawei and its affiliates 56.05 billion yuan in 2025, roughly 10 percent of each car in licensing and channel fees, [Electrek](https://electrek.co/2026/10/12/aito-europe-launch-2027-paris-motor-show/) reported, and overseas Aito models will switch to Bosch systems [4][8]. For investors, Seres, which raised $1.8 billion in [a November 2025 Hong Kong listing](https://sg.finance.yahoo.com/news/chinese-luxury-vehicle-maker-seres-190721721.html) and fell on debut, is the closest listed proxy on the alliance [6]. ## A profit, a best seller and a market that keeps shrinking The bull case is on the record too: the M9 has been China's best seller above 500,000 yuan for four straight months, and Seres, after a 1.72 billion yuan first-half loss, returned to a [1.42 billion yuan profit on 28.08 billion yuan of third-quarter revenue](https://markets.businessinsider.com/news/stocks/seres-reports-q3-2026-results-revenue-of-rmb-28-08-billion-net-profit-of-rmb-1-42-billion-1036692144) [4][5]. China's retail car market has also fallen every month this year, September by 28 percent [8]. ## The first clean read lands in early December November deliveries, published in early December, are the first clean measure of Seres selling what Huawei engineered, because October's 720 were all outgoing-model cars [1]. The order book is the first market price on a Huawei car without Huawei selling it. If 379,800 yuan plus 35,000 yuan of benefits cannot lift the M8, Seres owns the operations of a collapsing flagship, while Huawei's technology terms ride on [a five-year agreement](https://autonews.gasgoo.com/articles/market-industry/2100202572534415361) whose financial details neither company has published [1][7]. ## Takeaway Seres relaunched the M8 at 20,000 yuan above the car it replaces and cut only 10,000 yuan from its pre-sale price, so November's deliveries are the first test of whether the Huawei-engineered flagship sells without Huawei running the sale. ## Sources 1. [CnEVPost, Huawei-backed Aito launches updated M8 in first major release since Seres took brand leadership, 13 November 2026](https://cnevpost.com/2026/11/13/aito-launches-updated-m8/) 2. [Nikkei Asia, Huawei's Chinese auto alliance strains as deliveries slump, 11 November 2026](https://asia.nikkei.com/business/automobiles/huawei-s-chinese-auto-alliance-strains-as-deliveries-slump) 3. [CnEVPost, Huawei HIMA October deliveries halve, pushing year-to-date total into decline, 31 October 2026](https://cnevpost.com/2026/11/01/huawei-hima-oct-2026-deliveries/) 4. [Electrek, Huawei-backed AITO sets Europe launch for fall 2027 with 4 luxury SUVs, 12 October 2026](https://electrek.co/2026/10/12/aito-europe-launch-2027-paris-motor-show/) 5. [GlobeNewswire via Markets Insider, SERES Reports Q3 2026 Results: Revenue of RMB 28.08 Billion, Net Profit of RMB 1.42 Billion, 30 October 2026](https://markets.businessinsider.com/news/stocks/seres-reports-q3-2026-results-revenue-of-rmb-28-08-billion-net-profit-of-rmb-1-42-billion-1036692144) 6. [Bloomberg via Yahoo Finance, Chinese luxury vehicle maker Seres falls in Hong Kong debut after US$1.8b listing, 4 November 2025](https://sg.finance.yahoo.com/news/chinese-luxury-vehicle-maker-seres-190721721.html) 7. [Gasgoo, AITO: Seres Leads Five Key Areas, Huawei Consumer Business Group Provides Empowerment, 16 September 2026](https://autonews.gasgoo.com/articles/market-industry/2100202572534415361) 8. [CnEVPost, Huawei-backed Aito to use 'Bosch Inside' tech for overseas models as Huawei steps back, 20 October 2026](https://cnevpost.com/2026/10/21/aito-use-bosch-inside-tech-overseas-models/) --- Seres relaunches Huawei's Aito M8 at 379,800 yuan after October deliveries fell 96% to 720 cars — The Inference. Canonical: https://theinference.org/article/seres-relaunches-huawei-s-aito-m8-at-379-800-yuan-after-october-deliveries-fell-96-to-720-cars