Samsung, Intel and TSMC promised ASML's $400M machine work. None promised a count

Samsung, Intel and TSMC have put dates on High-NA EUV production and the stock sits at $1,870.48, but the capacity sold out through 2027 is for the cheaper machine. The 14 October Q3 report is the first count of whether the promises became backlog.

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Vincent JiangVincent Jiang · 2 min read
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ASML chief executive Christophe Fouquet shakes hands with European Commission President Ursula von der Leyen
ASML chief executive Christophe Fouquet greets European Commission President Ursula von der Leyen in 2025.

The charge: a rally priced on headlines

The rally was bought with headlines. ASML's US shares rose about 3.25% to $1,870.48 on 2 October after Samsung promised High-NA EUV in high-volume DRAM by 2028, an industry first 1. The stock sits 47.7% above a $1,270 fair-value estimate, and the announcement itself disclosed no system-order totals, no delivery timetable and no service-revenue forecast 1. Everyone promised the machine work. Nobody promised a count.

The evidence, dated

On 8 September Samsung joined ASML's Large Size Mask Consortium for 12-inch photomasks and set its 2028 DRAM target 2. TSMC committed to high-volume High-NA from 2030, and Intel reported more than one million wafers processed, including production layers of its 18A node 34. Each EXE scanner costs roughly $400 million, twice the standard EUV tool, and the standard tools are all but sold out through 2027 34.

The company's exhibits, unaudited

SK Hynix will use High-NA from 2028; Micron has ordered tools without a production date 4. After meeting CFO Roger Dassen, JPMorgan analysts wrote that demand "remains very very strong," with most orders now for 2028 delivery 5. July's Q2 report lifted the 2026 sales outlook to EUR 43 billion to EUR 45 billion 6.

Revenue peaked at $11.4B in Q4 2025 and is holding above $10 billion a quarter

$4B$6B$8B$10B$12BQ4 '23Q2 '24Q4 '24Q2 '25Q4 '25Q2 '26$10.6BLatest report before the 14October count
Data
Revenue
Q3 '23$7.1B
Q4 '23$8.04B
Q1 '24$5.75B
Q2 '24$6.71B
Q3 '24$8.3B
Q4 '24$9.65B
Q1 '25$8.42B
Q2 '25$8.94B
Q3 '25$8.84B
Q4 '25$11.43B
Q1 '26$10.08B
Q2 '26$10.6B
ASML revenue by calendar quarter, in US dollars, Q3 2023 to Q2 2026, from the company's SEC filings as compiled by Sharadar, retrieved 4 October 2026.12

The prosecution: the customers walking out

The order count stays hidden while the old revenue leaves. China took roughly 16% of first-half sales 7; a proposed US bill, the MATCH Act, would bar ASML's immersion DUV sales to China outright 8. Europe bought nothing: zero percent of first-half revenue, against 1% in 2025 and 5% in 2024 9. "So, we are selling absolutely nothing in Europe," said EVP Frank Heemskerk, citing no fab construction 9.

Europe's share of ASML revenue: 5% in 2024, zero in 2026

0%2%4%6%2022202320242025H1 20260%Not one system sold at home
Data
Europe share of revenue
20222%
20234%
20245%
20251%
H1 20260%
Europe as a share of ASML revenue, by reporting year; H1 2026 covers the first two quarters of 2026. Figures from ASML investor presentations and earnings reports, as compiled on 24 September 2026.9

The defense: the CFO's tone and the bid

Dassen relayed one customer's tone: "Can you give me more? Can you give it to me fast?" 4. ASML bought back EUR 427.8 million of stock in one September week and EUR 248.2 million the next, under a EUR 12 billion program 1011. JPMorgan sees more than 110 EUV tools under study for 2028 and Intel "becoming a meaningful customer again" in 2027 5.

The cross-examination: two different machines

The machine that is sold out costs $200 million. The machine with the promises costs $400 million, and adoption starts in 2028, scaling "more meaningfully over the next decade" 5. EUV capacity rises 30% in 2027 from about 65 systems, against demand already spoken for 7.

The verdict watch: 14 October

Q3 lands on 14 October 10. Net bookings settles it: the first public number on whether September's promises sit in the order book or the press releases.

Deepdive

AI-generated from this story and its cited sources. Not investment advice.

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